As technology flourishes and businesses grow increasingly remote, challenges such as these will only continue to mount. But where there’s challenge, there’s also opportunity. Below are three simple ways to jumpstart the process of increasing engagement at all levels.
Promote the “Why” Over the “What”
The first step in building a more collaborative culture and boosting employee morale is to infuse the company’s core mission throughout the organization. In other words, leaders must learn to emphasize the “why” over the “what.” Numerous studies have found that this is one of the most effective ways to earn long-term loyalty and create an environment where extraordinary teamwork can occur, especially amongst younger employees.
FreshBooks—a cloud accounting software company that recently earned a spot on the coveted Best Workplaces in Canada list— places tremendous emphasis on this concept and strives to incorporate their “why” into each part of the business.
“Unlike prior generations, these folks are operating on another order of intrinsic motivation,” says Mike McDerment, CEO of FreshBooks.
Practice Radical Transparency
Gone are the days where leaders were expected to put on heirs or maintain a poised and polished appearance. In fact, it’s candor, not perfection, that wins the hearts and minds of your best employees.
This principle is a large part of how Zappos—the online shop and clothing shop started by Tony Hsieh—has cultivated such world-class culture. When Zappos switched to a new self-organization management model in 2015, the retailer offered a voluntary buyout to employees who didn’t feel as though it would be a good fit. 14 percent of their workforce accepted the offer.
Although Zappos executives had no responsibility to even consult, let alone buy-out, their employees before altering the organizational model, they did so because they understood both the qualitative and quantitative value of radical transparency.
Upgrade the Feedback Process
In an era where access to information is merely a click away, companies of all sizes are having to rethink the way they give and receive feedback. Put simply, employees are looking for new, innovative ways to communicate their wants and needs.
In response to this growing demand, IBM recently introduced Checkpoint—a mobile platform that encourages a free flow of real-time communication across the org chart. The program was co-created by employees giving them an opportunity to shift goals throughout the year and gain more frequent feedback. By providing teams with new lines of communications, employees at every level feel empowered to take greater risks and participate in deeper, more meaningful ways.
To find out more about how to create a culture of collaboration, increase workplace engagement, and boost employee morale, watch the on-demand webinar.
Michael Parrish DuDell is an entrepreneur, keynote speaker, and the bestselling author of Shark Tank Jump Start Your Business— the official book from ABC’s hit show Shark Tank on how to successfully launch and grow a company from concept to cash. Ranked as one of the top three most popular business authors by Amazon.com and named “one of nation’s leading Millennial voices” by IBM, Michael is a recognized industry expert and television commentator who is regularly featured across numerous media outlets, including CNN, CNBC, Fox News, Fox Business News, Bloomberg TV, NBC News, and many more.