Trade shows can be a great investment for your business if you’re looking to gain a large number of leads in a short amount of time. However, due to the large volume of traffic at most shows and the limited time prospects have to actually spend at your booth, it can be very difficult to manage your trade show leads. There are a plethora of costly resources out there to help you, but the most effective of all is to create an action plan to reach and manage your leads before, during and after the show.
We believe in small businesses; in fact, we were one prior to joining the Citrix team. To show our support for small teams accomplishing big things, we are on a national tour to thank these companies for their hard work. We’re teaming up with Silver Lining Limited, an organization dedicated to helping small businesses flourish, and coming to a city near you.
We’re hosting FREE events for small business owners across the US in February and March. Find your nearest city and register via the links below.
As your company grows, the lines between traditional marketing, online marketing, sales and product marketing will naturally begin to blur. Fighting any crossover or rejecting natural coexistence will have a negative effect on future marketing efforts and revenue. Assuming you have exhausted all other revenue channels for finding new “huge wins,” growth will have to come from improving current channels. While there may be some big improvements, most revenue increases will come from many smaller ones. Don’t be discouraged, small improvements can add up to huge revenue gains.
As changes occur, making sure your teams work together is of utmost importance. Disagreements aside, as long as everyone focuses on the same end goal—making a great product, giving customers a great user experience and increasing conversions—you will succeed.
With the explosion of smartphone and tablet use over the last 5 years, mobile applications that make their users’ lives easier and more convenient have proliferated. Apps help us in our personal lives as well as our professional ones. Here are some of the top applications that our users enjoy on a daily basis to make a more flexible, mobile work environment:
5. Twitter
The ever-expanding world of 140 characters or less has caught fire over the last several years. Twitter’s mobile application, which perfectly caters to the social media site’s attitude, has seen its popularity rise along with the original website.
Many of my co-workers support customers across the globe, spanning numerous time zones. If they aren’t responding to customers in Australia, they are sleeping or assisting customers in Europe and other regions. Email does not stop flowing into their inboxes. I mean, there is not one hour of the day when email pauses for them. Overwhelming, right?
The great news is that it doesn’t have to be. There are a plethora of organizational experts and systems out there that can show you how to get and stay organized and implement an organizational system all your own. In regard to email, there are a few key tips to follow that can help you keep your workflow under control and your inbox as close to zero as possible.
1) Schedule. Set aside time every single day to review your inbox. When and how much time you spend is up to you. I’ve seen folks process email for 30 minutes in the morning, 30 minutes right after lunch and 30 minutes at the end of the day. While others may choose to do 45 minutes to 1 hour in the morning and also in the evening. The key here is to respond to any email that will take you less than 2 minutes to complete. If it is going to take you more than 2 minutes, file it away and respond to it during your next email review session. Not only will you feel more in control of the content flying at you, but you will also prevent email from dictating your workflow.
Did you know that there are many ways that ShareFile can help you send files? Here are seven different methods for sending you may not have tried yet.
1) Send a File
When you need to send a large file fast, log into ShareFile online and use the Send a File link in the top navigation bar. This link will open a Send form, which works just like sending a regular email. Set up your email, upload a file, and ShareFile will send the recipient a link to download the file online.
2) Convert attachments to ShareFile links
When you need to send a file in Outlook that’s too large or too sensitive to attach normally, use the ShareFile plug-in to easily change the attachments to a secure ShareFile link. The Convert to ShareFile button makes it easy to change normal email attachments to secure ShareFile links.
A lot of business enhancements require capital, but fortunately there is one thing that you can improve for free: your own productivity. To accomplish more in your average workday, follow these tips to develop good work habits.
1) Wake up early
It’s an unfortunate truth for many of us, but an early wakeup can get your day off to a great start and help you save time throughout the morning. Waking up early allows a few minutes to get organized and take care of tasks that otherwise wait for the end of the day, even things like washing and putting away breakfast dishes. Moreover, getting an early start can save time on one of the primary drains on daily productivity. If you commute to work, leaving your house a little early can help you beat the last-minute traffic rush. Extra time at work in the morning can pay off with a more productive day, especially when you get started before any distractions develop.
Feeling overwhelmed working on multiple projects? Do you continue to re-write your to-do list each day, only piling onto the amount of tasks to be completed? You’re not alone. Here are a few tips to help you manage your projects (and time) more efficiently:
Use a project management software. A project management software allows you to input your current projects, create tasks, assign tasks to someone, input a deadline and see the project all the way through completion. At any point, it is easy to track the progress of a project. Some software even allows you to pull custom reports to make tracking even easier on your end. Applications like Podio allow you to easily handle tasks, view social activity streams, seamlessly transfer big files, all while eliminating the hassle of actually managing a project.

